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INVEST IN YOUR TEAM.
TRANSFORM YOUR ORGANISATION.

IN-HOUSE DIGITAL MARKETING AND CUSTOMER EXPERIENCE (CX) TEAM TRAINING FOR RETAILERS AND SOLUTION PROVIDERS

WELCOME TO MI ACADEMY


WE’RE PROUD TO ANNOUNCE
We've just lost another client...

Contrary to popular belief, great teams, campaigns and customer experience don’t just rely on sheer luck. You have to develop habits to build performance. And after years of dedication, our work here is done.

We’re not an agency, we’re Australia’s most awarded project-based trainers. Our job is to build more strategically creative, high-performance teams - not just for the life of one campaign, but for life.

We achieve this with project-based training across the specialities of marketing performance, customer experience, team alignment and strategic creativity. Want to transform your team?

WE'RE FOR RETAILERS INVESTING IN TEAM TRAINING

WE DELIVER CUSTOMISED TRAINING PROGRAMS WITH YOUR TEAM AND COMPANY GOALS IN MIND!


12-16 WEEK ACCELERATORS

TEAM ALIGNMENT

HACKGAMES

MI BLUEPRINT

SOCIAL AND COMMUNITY
Stand out on social with strategies designed to cut through the chaos and foster communities.
CUSTOMER EXPERIENCE
Amplify customer loyalty and retention with targeted initiatives designed to analyse and evolve.
DESIGN THINKING
Learn the proven methodology to power incremental innovation within your organisation.
CONTENT MARKETING
Capture the hearts, minds and wallets of your customers with a killer content marketing strategy.
ANALYTICS
Dive deep into data and derive the critical insights you need to fuel campaign performance.
AGILE METHODOLOGY
Supercharge your team with practices that boost productivity and cross-functional collaboration.
EMAIL MARKETING
Drive insane revenue from your database with personalisation, segments and automation.
PAID ADVERTISING
Acquire, nurture, convert and retain qualified customers with set and forget advertising strategies.
CONVERSION RATE OPTIMISATION
Maximise sales with strategies designed to audit, test and optimise key customer conversion points.
SOCIAL AND COMMUNITY
Stand out on social with strategies designed to cut through the chaos and foster communities.
CUSTOMER EXPERIENCE
Amplify customer loyalty and retention with targeted initiatives designed to analyse and evolve.
DESIGN THINKING
Learn the proven methodology to power incremental innovation within your organisation.
CONTENT MARKETING
Capture the hearts, minds and wallets of your customers with a killer content marketing strategy.
ANALYTICS
Dive deep into data and derive the critical insights you need to fuel campaign performance.
AGILE METHODOLOGY
Supercharge your team with practices that boost productivity and cross-functional collaboration.
EMAIL MARKETING
Drive revenue & retention from your database with personalisation, segments and automation.
PAID ADVERTISING
Acquire, nurture, convert and retain qualified customers with set and forget advertising strategies.
CONVERSION RATE OPTIMISATION
Maximise sales with strategies designed to audit, test and optimise key customer conversion points.

ALITA HARVEY-RODRIGUEZ

Managing Director

NATALIE KHOURY

Head of Customer Experience

NATHAN HUPATZ

Subject Matter Expert

FELISHA MINA

Digital Consultant

WHO WE'RE FOR

Invest in the people that invest in you – it will be the greatest business decision you ever make.


FOUNDERS & CEOS

Running a business is hard enough without also having to worry about sales and marketing. Let us worry about it instead!

DIRECTORS & INVESTORS

Future-proof your investment by providing the skills needed to prevent bottlenecks and lessen your the brand’s reliance on agencies.

CMO, CCO & LOYALTY

Evolve what you’re currently doing. Take stock, strategise and implement new techniques focussed on growing customer loyalty.

MARKETING PROFESSIONALS

Grow your team’s strategic capabilities and confidence to become a growth marketing champion.

OUR CLIENTS & PARTNERS


THEY SAY


We have 3 solution prototypes which are awesome! We’ve gotten to a place where I never thought we would get to after two days... We have so many awesome ideas which we spent ages going through today, and it made our prototypes get to a place that we hadn’t started at.

LOUISE ALPHONSO - Executive Manager, REA Group

With email conversion rate increases of 53% year on year, MI Academy have helped maximise our email marketing ROI. They’ve shown us how to work smarter and up-skill our team on strategic campaign optimisation. They’re gems to work with. And so too are their banging Spotify playlists!

NAOMI SZABO - Digital Marketing Manager, Vetshop Group

©MI Academy 2022

ABOUT MI ACADEMY

AWARDS WE'VE WON