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3 FREE LESSONS IN YOUR INBOX WEEKLY

EXTRAORDINARY CUSTOMER EXPERIENCE STARTS HERE!

EXTRAORDINARY CX STARTS HERE!

Transform your customer experience with this FREE 3-part email course and award-winning Customer Journey Mapping Template.

Transform your customer experience with this FREE 3-part email course and award-winning Customer Journey Mapping Template.

Evolve Beyond Traditional Marketing Funnels

Uncover Customer Questions, Thoughts & Feelings

Kickstart Your End-To-End CX Transformation

Evolve Beyond Traditional Marketing Funnels

Uncover Customer Questions, Thoughts & Feelings

Kickstart Your End-To-End CX Transformation

AUD$149.00
FREE RIGHT NOW

AUD$149.00
NOW COMPLETELY FREE

3 Part Course

11Pg Template

11 Page Template

Free Support Call

3 Part Course

11Pg Template

11 Page Template

Free Support Call

 

WHAT YOU WILL GAIN FROM THIS COURSE

86% of buyers will pay for a better customer experience!
Superoffice

Evolve beyond funnels to create a holistic experience that drives loyalty.

Gain a bird's eye view of your marketing, sales and operational touchpoints.

Learn how to identify glaring gaps and opportunities.

Step into your customer's shoes to understand their emotions and pains.

Evolve beyond funnels to create a holistic experience that drives loyalty.

Gain a bird's eye view of your marketing, sales and operational touchpoints.

Learn how to identify glaring gaps and opportunities.

Step into your customer's shoes to understand their emotions and pains.

PUT YOUR CUSTOMERS ON A PATH TO CONVERSION

PUT YOUR CUSTOMERS ON A PATH TO CONVERSION

For over a decade, we have used this template to kickstart the transformation of Australia's leading retailers.


Now, we've taken it one step further, crafting an email course that walks you step-by-step through the fundamentals of Customer Journey Mapping.

For over a decade, we have used this template to kickstart the transformation of Australia's leading retailers.
Now, we've taken it one step further, crafting an email course that walks you step-by-step through the fundamentals of Customer Journey Mapping.

AWARD-WINNING TEMPLATE

Unrestricted access to our award-winning customer journey mapping template.

3 FREE WEEKLY EMAIL LESSONS

Break the shackles of 'funnel' based marketing. Market smarter.

HOMEWORK & BONUS RESOURCES

Learn the rapid ideation and brainstorming techniques the professionals use.

ACCOUNTABILITY AND SUPPORT

Weekly accountability reminders and on-demand phone and email support.

AWARD-WINNING TEMPLATE

Unrestricted access to our award-winning customer journey mapping template.

3 FREE WEEKLY EMAIL LESSONS

Break the shackles of 'funnel' based marketing. Market smarter.

HOMEWORK & BONUS RESOURCES

Learn the rapid ideation and brainstorming techniques the professionals use.

ACCOUNTABILITY AND SUPPORT

Weekly accountability reminders and on-demand phone and email support.

JOIN 1,000+ MARKETERS REGULARLY MAPPING THEIR CUSTOMER'S JOURNEY

JOIN 1,000+ MARKETERS REGULARLY MAPPING THEIR CUSTOMER'S JOURNEY

CLIENTS & ALUMNI

HOW THE COURSE WORKS

Learn how to optimise your marketing performance.

LESSON #1
DISCOVER

Evolve Beyond Funnels

Download the template and understand the benefits of the ANCR® model.

LESSON #2
INSIGHT

Gathering Data

Gather the insights necessary to effectively map your Customer's Journey.

LESSON #3
TRANSFORM

Make It Actionable!

Learn how to put all of your findings and insights into action to begin scaling in 90-days.

HOW THE COURSE WORKS

Learn how to optimise your marketing performance.

LESSON #1
DISCOVER

Evolve Beyond Funnels

Download the template and understand the benefits of the ANCR® model.

LESSON #2
INSIGHT

Gathering Data

Gather the insights necessary to effectively map your Customer's Journey.

LESSON #3
TRANSFORM

Make It Actionable!

Learn how to put all of your findings and insights into action to begin scaling in 90-days.

Lachlan Matheson | Boxxd

"I really like the Customer Journey Mapping tool which highlights black holes for brands to work on to create memorable experiences for their customers."

WHAT THE FAQ!

I'm just starting out... Is this right for me?

Our Customer Journey Mapping course has been developed for all skill levels of the marketing spectrum. From small, kickstarters, scale-ups or even enterprise retailers, you're sure to gain insights from this free course.

How do the support calls work?

First, let's tell you how they don't work:

This is not a sales call.

We're passionate about our resources and making them work for everyone. You can reply to your lesson emails for assistance, or use any call to action or contact us form to get in touch to book in a suitable time.

How long do I have to complete this?

We recommend you keep the pace outlined in the course structure. You also have lifetime access to all the resources in this course, so you can complete it at your own rate over and over again!

Who should be involved in this process?

It's always good practice to involve multiple people across all departments in order to get the most out of mapping your customer journey. This same map can be used throughout teams such as Customer Experience, Operations, Marketing, Tech and Customer Service.

How many customer journey maps should I do?

As many as your segments dictate! You can be as broad or as granular with your segments as you like. As with most things, the power is in your segmentation!

Still looking for answers? Feel free to get in touch with our friendly sales team today!


WHAT THE FAQ!

I'm just starting out... Is this right for me?

Our Customer Journey Mapping course has been developed for all skill levels of the marketing spectrum. From small, kickstarters, scale-ups or even enterprise retailers, you're sure to gain insights from this free course.

How do the support calls work?

First, let's tell you how they don't work:

This is not a sales call.

We're passionate about our resources and making them work for everyone. You can reply to your lesson emails for assistance, or use any call to action or contact us form to get in touch to book in a suitable time.

How long do I have to complete this?

We recommend you keep the pace outlined in the course structure. You also have lifetime access to all the resources in this course, so you can complete it at your own rate over and over again!

Who should be involved in this process?

It's always good practice to involve multiple people across all departments in order to get the most out of mapping your customer journey. This same map can be used throughout teams such as Customer Experience, Operations, Marketing, Tech and Customer Service.

How many customer journey maps should I do?

As many as your segments dictate! You can be as broad or as granular with your segments as you like. As with most things, the power is in your segmentation!

Still looking for answers? Feel free to get in touch with our friendly sales team today!


WHO IS MI ACADEMY?

We use Project-Based Training to help CEOs and business leaders build high-performing teams across the areas of marketing performance, customer experience, team alignment and strategic creativity.

Happy, High-Performing Teams​
Strengthen team capabilities and confidence

Creative & Strategic Leadership
Cultivate a culture of innovation

Autonomy & Ownership​
Give your team direction, not directions ​

WHAT IS PROJECT-BASED TRAINING?

Project Based Training is a teching method where students learn by actively engaging in real-world, personally meaningful projects.


This means we work with you on projects that may already be on your roadmap or part of your goals. We work together to scope out any roadblocks or missing capabilities. This gives MI Academy the insight required to develop a training roadmap that will both deliver results and upskill your in-house team.

 

As part of our projects, we leave our clients with best practices and frameworks that help to embed and make use of the knowledge we share. We are fanatical about helping you receive tangible ROI from your training investments.

THE MI ACADEMY DIFFERENCE

THE MI ACADEMY DIFFERENCE

MARKETING PERFORMANCE

Strengthen team capabilities and campaign performance.

CUSTOMER EXPERIENCE (CX)

Amplify customer loyalty with targeted initiatives.

STRATEGIC
CREATIVITY

Unleash the power of creativity and innovation in your team
and organisation.

ORGANISATIONAL ALIGNMENT

Align your team, strategy and organisational goals with proven rituals for happy, high-performing teams.

MARKETING PERFORMANCE

Strengthen team capabilities and campaign performance.

CUSTOMER EXPERIENCE (CX)

Amplify customer loyalty with targeted initiatives.

STRATEGIC CREATIVITY

Unleash the power of creativity and innovation in your team
and organisation.

ORGANISATIONAL ALIGNMENT

Align your team, strategy and organisational goals with proven rituals for happy, high-performing teams.

THE MI ACADEMY DIFFERENCE

MARKETING PERFORMANCE

Strengthen team capabilities and campaign performance.

CUSTOMER EXPERIENCE (CX)

Amplify customer loyalty with targeted initiatives.

STRATEGIC
CREATIVITY

Unleash the power of creativity and innovation in your team
and organisation.

ORGANISATIONAL ALIGNMENT

Align your team, strategy and organisational goals with proven rituals for happy, high-performing teams.

READY TO CREATE COMPELLING CUSTOMER EXPERIENCES?

READY TO CREATE COMPELLING CUSTOMER EXPERIENCES?

Take the first step towards fine-tuning your marketing efforts and better serving your customers at each stage of their journey with you.

Take the first step towards fine-tuning your marketing efforts and better serving your customers at each stage of their journey with you.

LET'S GET SOCIAL

LET'S GET SOCIAL

©MI Academy 2022

ABOUT MI ACADEMY

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